Ignite: Veronica Belmont - " The Do's & Don'ts of Making Your Business a Meme"
Veronica does a great job of outlining what it takes to turn your business in to a meme on the Web. In other words, how to go viral.
A lot of it is common sense; but for me it comes down to simply this: be remarkable. If you’re remarkable and resonate with the online audience your meme will spread. You can be remarkable in a bunch of different ways, from doing something that no one has done before, from being over-the-top, to giving graciously, to doing something better than it has ever been done before.
There are lots of great examples of companies and products that have taken advantage of this phenomenon to great success. The hard part is applying it to your business in a way that resonates and creates value for you.
In this video Veronica Belmont gives you a bunch of great ideas to get started.
